Redesigning navigation at Healthgrades
Timeline: 6 weeks
My role: UX/UI designer
Problem
Healthgrades’ inconsistent website headers created issues with user navigation, visual consistency, and brand awareness.
Solution
I tested and designed a responsive navigation menu that would allow users to continue to search for doctors while increasing awareness of expert content and improving SEO.
Results
400% increase in traffic to the high-conversion ‘Find a Doctor’ page
96.5% navigation success rate in usability testing